I unknowingly conducted a social experiment last night and it really makes sense to share.
This month, we’re partnering with our friends at Serenity’s Steps to help them with meals (details coming next week).
They have been around for almost a year now, but just got on twitter this week.
I noticed they had a grand total of five people following them (myself being one of the five).
Last night, I personally posted a status to twitter:
People the status went out to: 602. People that started following: 3. I was actually surprised it was this high, but the people that followed all knew of Serenity’s Steps and jumped on board.
Then, I started specifically asking friends to follow:
People the ask went out to: 21. People that started following: 13.
What does this mean for you?
If you want to get other people excited about the things that inspire and motivate you – ASK! .. and don’t just ask, ask specifically.
It’s easy to breeze through someone’s social media update, but if asked specifically, people will notice.
A few observations:
Everyone didn’t follow them – that’s ok! (if you don’t constantly annoy people, they’ll listen when you ask specifically)
I only asked people that knew Leroy or people that I knew were passionate about fighting sex trafficking (make sure it’s a relevant ask)
A specific ask was more powerful than a generic ask
I even asked our followers on the @hungryforaday twitter feed to track along with our April partner two different times and got no response. (the ask wasn’t as compelling as a personal ask)
How can you put these tips into action? I’d love for you to make a specific personal ask for Hungry For A Day or your favorite nonprofit. (remember, ask your friends who are familiar with the nonprofit, know people that are associated with it, or are passionate about the cause)
If you make the ask, let us know how it went in the comments below!